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Live Meeting Rocks and Sucks

By admin | November 22, 2005

We are partners with Intercall Europe in order to deliver Live Meeting 2005 to the UK market. One point I would make, is that Microsoft in the UK have been unusually and surprisingly slow in helping us on this project. It seems to me that they have under-estimated the power of Microsoft Live Meeting and the ability of existing parners to sell this to a huge existing customer base. Hence, they have not arranged a suitable support structure for people like us on Live Meeting.

The reason I say this is because whenever I call Microsoft about resources for partners selling Live Meeting, I feel like a square peg trying to be stuffed down a round hole.

This is surprising, because I generally find Microsoft to be the best vendor in-terms of supporting partners and providing resources and collateral. While I realise that Microsoft officially only sells Live Meeting through 3 main telecoms partners in the UK, those same telecoms companies also have partner programmes for resellers selling Live Meeting and the associated telecommunications requirements. That is how we are currently selling the Microsoft Live Meeting service.

Personally, I think we are the best salespeople for this product. We are on the receiving end of technical webcasts, understand the associated technical requirements/limitations and can remove the “fear-factor” by simplifying the jargon.

Perhaps Microsoft should reconsider their approach to channel partners for this service. Dare I say, this should even be a new competency!

Topics: Live Meeting, Tech Watch |

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